The Marketing Committee of the Colorado Association of Libraries has compiled a wealth of resources on marketing, public relations and advocacy for quick and easy use by any type of library, of any size. We welcome input from other libraries on any additional material they think should be added here.
Serve in an advisory capacity (with the SIER Committee), when requested, to the CAL Executive Board on marketing and public relations issues concerning the association.
Develop educational opportunities on library marketing for libraries and library staff in collaboration with the CAL Continuing Education Committee; and
Sponsor or support statewide library-related public relations and marketing initiatives for CAL.