Colorado Association of Libraries
The common bond, voice, and power for the library community.

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CALCON 2011
Technology Partner

Communications Committee
Directory | Resources


Library Marketing Toolkit

  • Basic Marketing
  • Advocacy
  • Crisis Communication
  • Additional Resources

Resources

The Marketing Committee of the Colorado Association of Libraries has compiled a wealth of resources on marketing, public relations and advocacy for quick and easy use by any type of library, of any size. We welcome input from other libraries on any additional material they think should be added here.

Charge

  • Serve in an advisory capacity (with the SIER Committee), when requested, to the CAL Executive Board on marketing and public relations issues concerning the association.
  • Develop educational opportunities on library marketing for libraries and library staff in collaboration with the CAL Continuing Education Committee; and
  • Sponsor or support statewide library-related public relations and marketing initiatives for CAL.

Minutes

January 7, 2008 meeting minutes
October 1, 2007 meeting minutes

July 9, 2007 meeting minutes
April 2, 2007 meeting minutes
January 8, 2007 meeting minutes